Customer story

One commercial platform for a national building-products distributor

Sales and customer engagement unified on Dynamics 365 and Power Platform across hundreds of branches.

The customer

One of North America's largest building-products distributors, with an extensive branch network and a highly distributed commercial organization.

The problem

A distributed branch organization was selling in a hundred slightly different ways.

What we built

We unified sales and customer engagement on Microsoft Dynamics 365 and Power Platform to create one consistent commercial platform.

What changed

  • One commercial platform across the branch network
  • Consistent customer engagement
  • A Microsoft foundation replacing prior CRM

Built with

  • Dynamics 365 Sales
  • Power Platform